pinterest ads certification
An advertiser is planning a Video completion campaign on Pinterest and wants to ensure its budget is spent evenly across the campaign's duration.Which pacing option should be used?
Correct: Standard
When running a Video completion campaign (or any campaign objective) on Pinterest, the pacing setting determines how quickly your budget is spent over the course of a day or the entire campaign flight. Standard Pacing: This is the default and recommended option for most advertisers. It is designed to deliver your ads evenly throughout the day and the duration of your campaign. The system automatically adjusts your bids to ensure your budget isn't exhausted too early in the morning, allowing you to reach Pinners who are active in the evening as well. Accelerated Pacing: This option prioritizes speed over distribution. It spends your budget as quickly as possible starting from the moment your campaign goes live. This is typically used for time-sensitive promotions (like a one-day flash sale) or if you are struggling to spend your full budget, but it often results in the budget being depleted long before the day ends.

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