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pinterest ads certification
An auto brand is kicking off a campaign before the launch of its new vehicle model and wants people to sign up for their newsletter for updates ahead of launch. Which campaign objective lines up best with this goal?
Correct: Conversions
To drive a specific action like a newsletter sign-up, the Conversions objective is the most appropriate choice. This objective is designed for advertisers who want to optimize for "down-funnel" actions that happen on their own website.