google ads display certification
Google Ads was designed to help businesses achieve online success. To accomplish this, Google Ads was built on three core principles. What are these principles?
Correct: Relevance, control, and results
Explanation: Google Ads is fundamentally built on the three core principles of relevance, control, and results, which serve as the foundation for how the platform connects businesses with their customers. Relevance ensures that advertisers reach the right people at the exact moment they are looking for specific products or services; control provides businesses with the autonomy to manage their own budgets, bids, and ad placements; and results focuses on driving actionable outcomes—such as website visits, sign-ups, or sales—by allowing advertisers to pay only for the performance that matters to them.

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