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google ads display certification
Loretta is the advertising director for a large meal-kit company. She's setting up a Google Display Campaign to identify and engage with large audiences in order to extend their market reach. Which statement most accurately describes the reach a Google Display Campaign can provide Loretta?
Correct: It allows her to reach over 90perc. of global internet users across millions of apps and websites.
Explanation: The first option is correct because the Google Display Network is renowned for its massive scale, providing advertisers the ability to reach over 90% of global internet users by serving ads across a vast ecosystem of millions of apps and websites. For an advertising director like Loretta, this specific metric represents the industry-standard benchmark for the "Awareness" and "Reach" capabilities of Google Display, ensuring her meal-kit company can engage with potential customers on a global scale rather than being limited to smaller regional or local percentages.