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google skillshop certification
Your client, who owns a vegan foods online store, is ready to roll out a video campaign. They only have companion ads ready to serve.What would you advise them to do?
Correct: Until the video ads are ready, begin the campaign with companion ads.
In Campaign Manager 360, if a client’s video ads are not yet ready but companion ads are available, it is appropriate to begin the campaign with companion ads so that the campaign can start delivering and generating engagement while the video creatives are being finalized, ensuring that the marketing schedule and audience reach are maintained without unnecessary delays.